The Canadian Council for Israel and Jewish Advocacy has a new ad promoting Israel:
Bottom line, writes Seth Freeman in the Guardian, selling Israel is failing because the product is on life support:
Israel’s image problem will only disappear when the core crimes committed in the name of the state cease, and the Palestinians are dealt with equitably. The Israeli public should demand their government spend all its energy on such fundamental affairs of state rather than worry about how many foreigners know that Maccabi Tel Aviv won the Euroleague in 1977. Hasbara is no substitute for adherence to justice and basic human rights.